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Specs
Who (L. to r.) Account management evp Ellen Slauson; creative services evp Brock Montgomery; CEO, president Brian Kristofek
What Creative agency
Where Chicago
Upshot is known as "The Seamless Marketing Agency"—yes, it's trademarked—producing advertising, branding, media, environmental design, even shopper marketing for clients like Google, Kraft and New Balance. Now revamped, the 20-year-old agency assigns holistic, seamless marketing teams to each client. "We're nimble enough to run circles around the big agencies while delivering great creative in a timely, cost-effective manner," said president and CEO Brian Kristofek.
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