3 BBH Interns Created These Tiny Billboards Hoping to Make a Big Difference in the World

Little signs with a sizable impact

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

BBH New York's most recent crop of interns had a big task ahead of them this summer: create something famous. They also had a relatively miniscule $1,000 budget to bring the idea to life. 

Yolanda Saetern, Alan Sanchez and Jeff Tepper—three members of the eight-week intern program, BBH Barn—made that budget work, creating Small Billboards for Big Causes.

"We wanted to find a way to help these global causes and sort of turned the idea of a big billboard on its head," Saetern told Adweek.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in