Boom and boom. Anheuser-Busch InBev and Tiffany each completed big media searches this week, with the brewer hiring MediaCom to handle its U.S. business and the luxury jeweler consolidating its global media account at MEC.
Another big global review, however, continues to linger. Luxury automaker Infiniti, which first started talking to agencies late last year, still hasn't concluded its process, though the brand remains in advanced negotiations with Crispin, Porter + Bogusky, according to sources. The grand prize is huge: an estimated $30 million in revenue.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in