Don Cheadle Runs a Speakeasy With Forbidden Snacks in PopCorners Campaign

The spot extends the concept of the Frito-Lay brand's Super Bowl ad

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In case last year’s “Breaking Good” Super Bowl ad wasn’t an indication, Frito-Lay brand PopCorners‘ latest commercial, featuring Don Cheadle as a speakeasy proprietor, drives home the point that the air-popped snack is so good it should be forbidden.

In “Get Caught With Something Good,” patrons of a 1920s-themed establishment meet in secret to enjoy the snack, generously provided by Cheadle’s smooth and charismatic host. Unfortunately, his attempts at maintaining the ruse of impropriety are laughably undone by a pajama-clad faux police officer who misunderstood the assignment, resulting in Cheadle’s humorously incredulous response.

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