Hoover, Dirt Devil and Oreck Tap Johannes Leonardo

First work expected in spring 2015

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Johannes Leonardo is getting into the floor care business.

The New York agency has landed creative work for four TTI Floor Care brands, including Hoover, Dirt Devil and Oreck, as well as U.K.-based Vax. New work is expected next spring, according to a spokesman for the company. 

Johannes Leonardo won the business following a review run by London-based AAR Group. The shop succeeds The Black Arts, though it will continue to be a strategic partner for TTI Floor Care.

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