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was somehow both well-mannered and seductive.
The Guerry Colas-designed bottle managed the same
feat. A testament to Miss Dior’s enduring appeal, this ad
required no messaging beyond the name and the bottle.
In 1947, Christian Dior unveiled his “New Look” in Paris. The full-busted, pinch-waist couture was so startling and unapologetically feminine that Dior immediately reset the course of postwar fashion. To accompany the clothes, the 42-year-old designer also introduced a fragrance.
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