Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
There’s something about Thanksgiving that can make the night before feel like the perfect time to throw back a few drinks with loved ones in sweet anticipation. This has led to the night becoming an unofficial holiday of its own, affectionately dubbed Blackout Wednesday or Drinksgiving by those who partake.
Tapping into the love of responsible social drinking, whiskey liqueur Southern Comfort is releasing its multipurpose “drinking pants,” designed to be reversible in order to suit both a night at the bar and a comfortable gathering with family.
Anticipating
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in