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Wunderman Thompson’s global ecds and Latam CCOs Dany Minaker and Patan Tarazaga have a few things in common. For starters, they both developed a love for creative advertising when they were kids.
“I always loved the world of ideas. All of it,” Tarazaga told Adweek. “I’ve dreamed of this since I was at school. And of course, having an older sister working in advertising and hearing all her stories was always a great inspiration.”
Minaker, a self-proclaimed “ad fan,” also grew up around a passion for creativity in his home country of Argentina.
“When I was a kid, people used to get together at prime time to watch a show that presented Clio-awarded commercials from all around the world,” he shared.
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