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Digital creative leader Lars Bastholm’s high-profile crossover into the hierarchy of a traditional agency has ended after just two years.
Bastholm joined Ogilvy & Mather in 2009 as chief digital officer for North America. A year later, after Bastholm played a leading role in the shop’s successful pitch for Ikea’s business, Ogilvy named him to fill its chief creative officer slot in New York. Now the agency is seeking his successor.
Bastholm, 42, will exit Ogilvy next month.
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