Margaritas "Pigeons"

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Is the world — or, at least, New England — ready for a testy papier-mache cockatoo as restaurant-company mascot? We’ll soon know, thanks to a campaign in which Providence, R.I.-based agency Nail Communications collaborated creatively with the Margaritas Mexican Restaurant regional chain. Hector, the cockatoo in question, is not to be trifled with, as we see in this video when he voices his contempt for the pigeons who happily eat some stale breadcrumbs (“This is why no one respects you!”).

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