Achieving ‘Mainstream Green’ is key to a more sustainable economy. Read the new report on the CMO Sustainability Accelerator hub to learn more and take action.
Jeff Bezos took to his personal Instagram account on Monday to announce the launch of the Bezos Earth Fund, a $10 billion global initiative to undertake the existential threat of climate change.
The CEO and founder of Amazon—who currently has an estimated net worth of $129.9 billion—is pledging nearly 8% of that net worth to tackle climate change through a series of grants he will issue this summer to fund undisclosed scientists, activists and NGOs.
In a brief, informal statement on Instagram (tacked on with a generic image of Earth), Bezos wrote, “Climate change is the biggest threat to our planet.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in