Pepsi, Ocean Spray Alliance Gets Juicier

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PepsiCo and Ocean Spray are looking to squeeze more benefits out of their long-term distribution alliance. PepsiCo announced today plans to expand the partnership, which currently allows the No. 2 beverage giant to distribute single-serve Ocean Spray cranberry juice products, to encompass 15.2-ounce single-serve juice products.

PepsiCo will begin to produce and distribute the five additional beverage flavors—100% Apple, 100% Orange, Ruby Red Grapefruit, Pineapple Peach Mango and Strawberry Kiwi—in February of 2010.

It will also distribute a 15.2-ounce

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