Maryoku Yummy Hits Tween Brands Stores

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

American Greetings Properties is hoping that tween girls put Maryoku Yummy on their wish lists now that a consumer products program has been rolled out at nearly 600 Tween Brands stores, including Limited Too and Justice.
 
“Limited Too and Justice stores are the perfect partner to launch this exciting and fashionable line of tween ‘Maryoku Yummy’ products. Maryoku’s whimsical world of wishes makes this product line a fantasy come true for tweens across the country,” said Mackenzie Glass, creative director of design for American Greetings Properties.

The line of collectible mini and large character plush, collectible buttons, flavored lollipops, character journals, scented nail polish, flavored lip gloss and wish bracelets will remain in stores through Easter.

To

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in