VML Names 2 Co-Chief Creative Directors, Strengthening U.S. Team
Brand Marketing
VML has promoted two creative leads for its North American network and hired a new director of creative recruiting to serve the same area. The WPP network's global CCO Debbi [...]
Wendy’s Tells the Sad-Funny Stories of Unworthy Foods Banned From the Baconator
Ever bitten into a sandwich only to meet with freezerburn, an unsatisfyingly thin piece of bacon or an unwelcome vegetable? We've all been there. It's one of our most trying [...]
VML Launches a Fellowship Program to Unite Its U.S. and China Offices and Reduce Turnover
Brand Marketing
As a relatively young global network (founded in 1992) VML noticed that while it's continuing to expand across the world, there has been some trouble developing a connection between its [...]
Check Out the 26 Boldly Inventive Campaigns That Won This Year’s Project Isaac Awards
Brand Marketing
In this era of constant change and innovation, to truly invent something is quite rare. But the drive to find new paths and opportunities across marketing, media and tech may [...]
Olympics’ Agency Predicts Summer Games Will Be ‘Largest Social Media Event Ever’
Performance Marketing
CANNES, France—WPP-owned VML has been running public service announcements for the past couple of months for the International Olympic Committee, including multilingual voiceover work from the likes of Uma Thurman [...]
Motorola Imagines What Happens to Emojis When Your Phone Shatters
Performance Marketing
Emojis have a life of their own in Motorola's new campaign. Earlier this spring, the brand launched a series of short videos that envision what happens to emojis when a [...]