Viral

Squatty Potty’s CEO Ignored Everyone, Made an Insane Video and Boosted Sales 600%

The holiday season is usually busy for Squatty Potty, a plastic step known as "the stool for better stools," but it took a pooping unicorn to drive its sales into the stratosphere.

5 Brilliantly Faked Viral Ads That People Still Keep Thinking Are Real

Sometimes even the smartest people you know can share something fake in social media, and correcting them is one of the few joys of being an ad geek.  We've compiled some viral ads that have proven the test of time by fooling folks into clicking the share button for a surprising number of years the spots were debunked. Check out the stories and learn the agencies behind these durable bits of deception below: 

News Startups Like ‘LittleThings’ Are Trying to Tackle Viewability Early

The issue of viewability, online ads people can actually see, is the cause of much Sturm und Drang among publishers and advertisers these days, but a new wave of media upstarts are hoping to sidestep the issue by designing ad-friendly sites early on.

10 Viral Content Creators Who Electrify Fans by the Millions

Going viral used to be a digital equivalent of winning the lottery, but today's hottest content creators have cracked the code for bringing fans back again and again. For some, […]

Here’s One Way to Promote a Class on Digital Effects: Fool the World With a Fake Meteor

The Oklahoma City meteor phenomenon, which has been viewed millions of times online, started when a YouTube account called JamesWest posted a cell phone video of an object shooting across the sky over a local neighborhood.

YouTube Comedian Returns With Another Viral Gold Digger Prank

Vitaly Zdorovetskiy, better known by his YouTube handle VitalyzdTV, is a notorious prankster known for absurd antics like streaking during the World Cup.

Comcast Apologizes for Customer Service Call From Hell

Cable giant Comcast says it's sorry for the unusual inconvenience it caused AOL vp of product Ryan Block during a 20-minute phone call where he somewhat painfully tried to disconnect his service while a customer service representative refused to do so. The episode took social media by storm in the last couple of days and pushed the brand into an awkward mea culpa.

More Agencies Are Coming to Cannes to Hunt Clients, Not Just Lions

CANNES, France—Viral wizards. Coolness merchants. Holding company evacuees. The Cutwater leaders are many things to many people, but at Cannes they are one thing above all else: Relaxed as hell.

Undivided Attention: How ‘Epic Split’ Became the Buzziest Ad at Cannes

It should, by all rights, be the one of the worst ads you've ever seen: A Hollywood has-been straddles two 18-wheelers at sunset while a nearly forgotten new-age song somberly drones along in the background.

The Lazy Half of the Internet Is Now Obsessed With Nissan’s ‘Self-Cleaning Car’

Nissan has created the world’s first self-cleaning car prototype and introduced it with an eye-popping NeverWet-like viral spot.