Vice Media

IAB Announces Schedule for 2017 Digital Video NewFronts

Get your calendars ready to start planning for the sixth annual Digital Content NewFronts. The Interactive Advertising Bureau today announced the programming schedule for the event, which takes place in New York from May 1-12.

Vice Is Launching a New Channel Focused on Healthcare as It Inevitably Changes

The state of the world's healthcare systems is officially punk rock, at least by Vice's standards.

Carl’s Jr. Used Live Ads to Sponsor a 72-Hour Livestream for Vice’s New Gaming Site

Waypoint, Vice's newest offshoot, doesn't want to be the typical gaming site, so it also didn't want to launch in a typical way. That's why Waypoint used a 72-hour livestream to celebrate its launch, which just ended.

Why Big Digital Video and TV Networks Are Increasingly Becoming Production Partners

Television its dead—long live television. That could become the unofficial motto, or at least the crawl at the bottom of the screen, to explain the recent flurry of hookups between digital players like BuzzFeed, Vice and Mashable with old-guard media companies such as NBCUniversal, Disney and Turner Broadcasting.

Viceland Is Shaking Up TV Advertising by Running More Native Ads That Look Editorial

Vice Media unleashed its first linear network on Monday night, launching Viceland, its new channel with A+E Networks. Featuring an eclectic lineup curated by Viceland creative director Spike Jonze, the network is taking a new approach to lure millennials back to TV.

Why Uncertainty Surrounds How Advertising Will Work on Vice’s New TV Network

It took A+E Networks and Vice Media more than six months to finish their deal, finally announced yesterday, for Vice to take over A+E's History offshoot, H2. The revamped channel, which will be called Viceland, will debut early next year.

Vice Will Take Over A+E Networks’ H2 Next Year, Rebranding It as Viceland

Better late than never: The long-awaited deal for Vice Media to take over A+E Networks' H2 network, which many expected to be announced last spring, was finalized today. As expected, Vice will take over History offshoot H2—which will now be called Viceland—beginning early next year.

Why Digitas Isn’t Afraid of Publishers’ Branded Content Studios

Specs Current gig Chief content officer, DigitasLBi Previous gig Chief content officer at Interpublic Group's UM, head of UM Studios Age 47

Vice, Pinterest and Bank of America Deal Is Yet Another Sign of Ad World’s Reckoning

CANNES, France—Vice's Shane Smith says the big story at this year's Cannes gathering is all about content creators, tech companies and brands coming together—a combination that is shaking up the industry.

How Snapchat’s CEO Plans to Conquer the Advertising World

Evan Spiegel admits to being a little nervous ahead of his first trip to the Cannes Lions International Festival of Creativity. That's understandable. At 25—an age when many college grads are still backpacking around Europe—the founder and CEO of Snapchat has been given top billing at one of advertising's biggest events.