Snoop Dogg

Snoop Dogg Channels Frank Sinatra in JL’s Latest Visually Stunning Ad for Adidas Originals

For its new, wildly impressionistic ad, Adidas Originals turned to two odd-couple musical icons who have always done things their way: Frank Sinatra and Snoop Dogg.  The larger Adidas brand's most recent ad targeted Chinese athletes looking to express their own personal style. But the new "Original Is Never Finished" campaign from Originals global lead agency Johannes Leonardo takes a different tack by focusing on those who have never wavered from their roots. 

The Creator of Martha Stewart and Snoop Dogg’s New Show Explains Why It Works

Martha Stewart and Snoop Dogg go together like peanut butter and jelly, like milk and cookies, like chips and salsa, like a burger and fries. Basically, they're the duo we need in these dark and trying times.

5 Surprises From Martha Stewart and Snoop Dogg’s New TV Series

It could be argued that 2016 is some kind of fever dream concocted in Willy Wonka's gondola tunnel.  One of the things we all need to accept is that Martha Stewart and Snoop Dogg have collaborated to create a weekly "potluck dinner party" that will air on VH1. And we all need to be grateful.

Celebrities Are Flocking to Podcasts, but Will They Stick Around?

Anyone can launch a podcast, but with their built-in fan followings, celebrities have an easy in. And they've certainly been making the most of that advantage, with a growing flood of celebrities launching podcasts in recent years.

Adidas Gives Snoop Dogg His Own Football Talk Show as a Prelude to Super Bowl 50

Adidas is capitalizing on football fandom before the Big Game this year: The company gave Snoop Dogg his own talk show where he'll be interviewing ex-NFL players, celebrities and revered sports personalities.

Facetime: Star-Studded Affairs From Advertising Week to The Clio Awards

Advertising Week 2015 proved to be a star-studded week complete with A-list media players like Sheryl Sandberg and Tim Armstrong, as well as Hollywood celebs like Jessica Alba and Snoop […]

Snoop Dogg Is Launching an Ad-Supported Social Network for Marijuana Aficionados

Snoop Dogg is launching an ad-supported social network called Merry Jane for users and sellers of cannabis products. The rapper announced the move at the TechCrunch Disrupt conference this afternoon, saying the platform would launch next month with the perfect number of beta users—420. 

This Lifestyle Marketing Group Embraces Millennials’ Diversity

Specs Who (L. to r.) Evp, CCO Ryan Ford; creative strategy director Jesse Nicely; founder Ted Chung; public relations vp Brianne Pins; client services vp Rona Mercado; president Seung Chung What Marketing agency

Inside Whatever, USA: Bud Light’s Party Town as ‘Content Factory’

On California's Catalina Island Saturday afternoon, a well-known performer took a quick bike ride through town, ostensibly to deliver hot dogs. But Snoop Dogg didn't actually hand out franks; instead, he made a beeline to a stage and began the most entertaining and engaging performance of Bud Light's Whatever, USA festival.

As Others Pitch Their Original Content, YouTube Sells Its Massive Millennial Reach

As most of tech's top media companies pitch their big new content ideas this week, YouTube decided to go another route: selling advertisers on its young and passionate audience.