Reddit CEO Ellen Pao Steps Down After Outrage From Firing Talent Director
Performance Marketing
Just one week after Reddit moderators revolted against the firing of the site's director of talent Victoria Taylor, interim CEO Ellen Pao has resigned.
Here’s How to Make Your Marketing War Room More Zeitgeist Than Zombie
Brand Marketing
In the 2000s we built media labs. In the 2010s we've built "live rooms"—much heralded pop-up work spaces in which brands and agencies sift through the noise of real-time data.
How the Men’s Room at Mullen Lowe L.A. Became a Reddit Sensation
Brand Marketing
Mullen Lowe L.A.'s office manager just needed some advice on how to spruce up the agency's men's room for a client visit. She had no idea she was creating an [...]
Here’s Why Twitter’s Porn Problem Freaked Out Brands
Brand Marketing
There are some dark corners of Twitter—accounts that take "not safe for work" content to new depths and that can spell big trouble for brands whose ads end up running [...]
This Guy Decided to Turn His Boring Office Job Into an Exhilarating GoPro Ad
Creativity
GoPro has spared no expense in traveling the world to create pulse-pounding footage that reminds us we're living hollow lives devoid of excitement.
Fast-Growing Social Apps Are Trying to Clean Out Their Darkest Corners
Performance Marketing
"Don't feed the trolls" has never been a more relevant piece of advice. The Web's established social media players as well as startups are trying to not just starve the [...]