Toyota Video Has Created 892K Meals for Sandy Victims in the Last Week
Performance Marketing
Superstorm Sandy, the near-hurricane that battered the East Coast in late fall 2012, hasn't been on the front pages for months.
Top 10 Commercials of the Week
Brand Marketing
This week, Lacoste unveiled the swipe-able polo shirt of the future, kids bemoaned Hurricane Sandy's effects on seaside amusement parks, and ESPN celebrated one of the world's great sports rivalries—in [...]
Ad of the Day: State Farm
Brand Marketing
Last night, a long list of legendary musicians got together at Madison Square Garden to raise funds for Hurricane Sandy relief. The median age of the artists—a group that included [...]
Behind Deutsch’s Star-Studded Sandy PSA
Brand Marketing
As the lights in Deutsch New York’s offices came back on Nov. 6—a week after Hurricane Sandy had rendered most of lower Manhattan without power—Donny Deutsch got a call from [...]
Buy a Great NYC Poster and Help Victims of Hurricane Sandy
Creativity
If you're looking for an easy way to help Hurricane Sandy victims in New York City while also picking up some nice artwork, check out Print Aid NYC. Local artists [...]
Editor’s Letter: The Long Recovery
Performance Marketing
As a New Yorker, I’m finding it very hard to feel mentally recovered from Superstorm Sandy’s effects, with parts of the city still without power and many of our neighbors [...]