McDonald’s Poses the Existential Question: Is a Big Mac With Bacon Still a Big Mac?
Creativity
If you're the type of guy who drives your friends nuts by compulsively obsessing over minor details at lunch, then McDonald's has a deep existential dilemma for you. In Canada, [...]
The World Wildlife Fund Made These Creepy Halloween Masks of Environmental Horrors
Creativity
On Halloween, our greatest fears become playthings, cheeky options for dress-up and candy. But who's seriously afraid of vampires, zombies and werewolves anymore? Our fears have changed. And the World [...]
Ad of the Day: Sick Kids Are the Ultimate Fighters in Brilliant Hospital Ads by Cossette
Brand Marketing
A boy suffering from kidney failure isn't weak. He's a gladiator about to step into the ring for battle. So says a gorgeous, jaw-dropping new campaign from SickKids Hospital—or as [...]
This Radio Station Made Fun, Clever Use of Album Covers in Ad for Its Morning Show
Creativity
Vancouver radio station Rock 101 has a TV spot for its "Willy in the Morning" oldies show, and it's actually good. No, really.
DDB Just Figured Out How to Boost Milk’s Popularity: Give It a Special Glass
Creativity
How do you improve a glass of milk? By improving the glass of milk. (Ba dum—tss!) With help from DDB Canada, the Dairy Farmers of Canada introduce The Milk Glass™. [...]
Scotts Turf Builder Makes Grass So Green, This Agency Used It as a Green Screen
Creativity
Here's a little inside-baseball stunt for all your advertising production people out there. Scotts Canada is running a new commercial that shows how Scotts Turf Builder Green Max will make [...]