How Westworld Dominated the Conversation on Social Media This Fall
While Netflix's Stranger Things took over social TV conversations over the summer, HBO's Westworld dominated the fall.
Facebook Algorithm Tweaks Hurt Viral Sites More Than Other Publishers
Performance Marketing
Publishers are claiming that content they share on Facebook pages isn't reaching as many readers as it used to.
Business Insider Has Ambitious Paid Content Plans
Performance Marketing
Business Insider is known for its clicky mix of business and gossip content, delivered in the form of rapid-fire posts, slideshows and videos. In six years' time, Henry Blodget has [...]
Arianna Huffington Talks International Expansion
Performance Marketing
The Huffington Post has been on a whirlwind of international expansion. Today, 40 percent of its audience comes from outside the U.S., and according to its namesake president and editor [...]
Business Insider CEO Says Today’s ‘Golden Age’ for Journalism Is Also Good for Advertisers
Performance Marketing
Henry Blodget is more than optimistic about the current state of the media industry. In fact, the Business Insider CEO and editor in chief believes the rise of digital media [...]
Business Insider Chief Technology Officer Ousted Over Crude Tweets
Performance Marketing
Take this as a reminder to think before you tweet.