If there's any common theme in the advertising business culture, it's envy. You only need to read a few comments deep on any advertising blog to feel the barely disguised glare of "invidere" (Latin for "to look with malice").
When I used to buy agencies, I discovered something that the consultants already knew. All agencies say the same thing.
Advertising award shows are a staple within the industry, and nowadays most have expanded to include a division dedicated solely to celebrating student work. Yet as Droga5 copywriter Kathryn Kvas and art director Vignesh Seshadri found out, winning a nice looking trophy doesn't correlate to getting a job, especially if you're an international student.
Is it a coincidence that both the entertainment and advertising industries are facing a diversity crisis on their awards juries? Probably not. Both of these industries, which champion and celebrate creative work, share a history of not having many shifts in power.
The Tribeca Film Festival today announced finalists for its first branded content award. That's right—even New York's sought-after film festival is championing the marriage of entertainment and advertising.
Creative leaders from Ogilvy & Mather, Leo Burnett and R/GA are among the jury chairs for the Clio Awards this year.
Industry activist Cindy Gallop said she is shocked over her selection as jury president for the new Cannes Glass Lion award, considering she's been a bit of a thorn in its paw.
We're down to the final hours for entry in this year's Project Isaac awards, Adweek's annual program honoring inventive ideas in media, technology, marketing and advertising.
This is it: the best trailer of the year. Or at least that's the opinion of the top awards show for advertising in the cinema, TV and video game industries. 2013's Grand Key Art Award for audio/visual, the highest honor in The Hollywood Reporter's Key Art Awards, has been bestowed on the trailer below for Martin Scorsese's upcoming film, The Wolf of Wall Street. Created by Industry Creative, the preview keeps up a frenetic and lighthearted staccato fueled by the Kanye West track "Black Skinhead." The winning spot began running back in June, but you can check out the newest trailer after the jump. Via The Inspiration Room.
Envy is perhaps the strongest emotion in the ad business, no more so than at awards shows. Now, one advertising awards show has gone to ludicrous lengths to help its bitter non-winners get a modicum of revenge against the winners. After its most recent show was over, the Kiev International Advertising Festival built special rooms designed to let the losers physically abuse the winning work through a Web interface. One room featured a TV on the floor and a bunch of live chickens walking around—you could pick the winning spot you hated the most and have it play on the sceen, and watch the chickens crap on it. (Fake chickens with more regular defecations were installed for maximum messiness.) Another room allowed you to pick winning print ads and see them shredded before your eyes. Childish? Certainly. Satisfying? Possibly. See more of the rooms in the video below.