4 Robots From CES That You Might Want as Your Own Powered Pet
Performance Marketing
LAS VEGAS—Will pint-sized, gender-neutral robots soon become our next pets?
How Salesforce Snagged ‘Einstein’ for Its Foray Into Artificial Intelligence
Performance Marketing
Last week, Salesforce CEO Marc Benioff touted a vision of the future in which everything and everyone will be connected and driven by machine learning and data. Benioff was launching [...]
Google, Facebook, Amazon, IBM and Microsoft Team Up to Make Artificial Intelligence Less Scary
Performance Marketing
The Partnership on Artificial Intelligence to Benefit People and Society was unveiled today by Google, Facebook, Amazon, IBM and Microsoft. Indeed, that's quite a name and quite a list of [...]
How to Fix the Problem When Big Data Fails in Digital Media Planning
Brand Marketing
Natural systems have a closed loop. Think about a tree: Its roots gather water and nutrients, enabling the tree to grow limbs and leaves that capture sunlight and provide shelter [...]
IBM Watson Is Now Offering AI-Powered Digital Ads That Answer Consumers’ Questions
Performance Marketing
We've seen Bob Dylan talking to IBM Watson about love and loss in TV spots for months, and Big Blue now wants us to connect with the same kind of artificial [...]
5 Takeaways for Marketers From the First Day of Google I/O
Performance Marketing
Google kicked off its annual Google I/O conference today at an outdoor amphitheater in sunny California, showcasing for the first time major hardware and software debuts happening throughout the rest of the [...]