Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
People tend to think the world of data capture—as it pertains to their online activity—is limited to web clicks. It is not at all, and Ubisoft wants you to understand that as the gaming company promotes its new hacker-themed video game called Watch Dogs 2, which is due out Nov.