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Gabriel Beltrone
Brand of the Day: KFC Loves Everyone, and Vice Versa, in Maybe the Most Diverse Ad Ever One big family

KFC may be going through tough times, but that won't stop the ubiquitous chicken chain from putting out a new ad about how everyone loves its its fried fare. Or…

October 13, 2014, 1:03 PM EDT

Brand of the Day: Forevermark Gets Benjamin Millepied to Craft Its New Labor of Love How the 'Promise' spot fits into the De Beers subbrand's mission

If diamonds are forever, it's probably best to get one you won't mind looking at for a while—for example, one that isn't tainted by a history of human rights abuses. Forevermark,…

October 8, 2014, 12:32 PM EDT

Brand of the Day: Jack Link's Marks 10 Years With Carmichael Lynch by Painting Sasquatch Fine art of a fine fellow

Jack Link's Beef Jerky likes to make mischief, but it has a serious side, too. Take, for example, this new faux-oil portrait of Sasquatch, the brand's longtime mascot. Instead of chucking…

October 7, 2014, 12:08 PM EDT

KLM Warms 9 Million Hearts With Adorable Beagle Who Returns Lost Items But don't be that impressed by this little guy

Anyone who says flying is a terrible experience hasn't had a missing carry-on item returned by KLM's lost-and-found delivery beagle. Say what, you say? It's simple, says KLM: Its trained beagle traces…

September 30, 2014, 9:16 AM EDT

Dole Printed Some Very Special Bananas for 200 Runners of the Tokyo Marathon Finish times and more

Kudos to Dole and Denstu Y&R for making what might be the coolest bananas in the world. At this year's Tokyo Marathon, 200 runners received personalized Dole bananas with information like…

September 29, 2014, 9:12 AM EDT

Canon's Michelle Fernandez Finds Hollywood's Future Talent 2014 Brand Genius winner for electronics

Last October, five relatively unknown filmmakers from around the country found themselves at a place they had probably only dreamed about—on the red carpet at New York’s Lincoln Center, sipping…

September 29, 2014, 12:03 AM EDT

Mark Crumpacker's Farm-Friendly Pitch for Chipotle 2014 Brand Genius winner for restaurants

For the average YouTube viewer, Chipotle’s computer-animated “Back to the Start” video from 2011, portraying a family farmer fighting back against industrial agriculture’s machine-made mystery food, was two minutes of…

September 29, 2014, 12:02 AM EDT

Bono Is a Superbrand Who Makes the World a Better Place U2 frontman is our 2014 Brand Visionary

All the world is Bono's stage. As frontman of U2, he is among the most successful rock musicians in history. As a businessman, he's been party to lucrative investments in fashionable…

September 28, 2014, 11:56 PM EDT

This Zigzag Logo Looks Crazy. But Given the Brand, It's Pretty Brilliant A squash club puts its initial in motion

Anyone who's played squash knows it's a frenetic game. Now, one British squash club has a fascinating new logo to match. Melbourn Squash Club's new branding features a web of zigzag…

September 26, 2014, 8:41 AM EDT

Even Drone Haters Have to Admit This Cirque du Soleil Film Is Hypnotic and Charming No CGI, just hovering magic

Non-combat drones are good for lots of stuff: carrying advertising banners, delivering beer and generally just freaking people out about privacy. And they make great dance partners, too. That is, at…

September 25, 2014, 10:55 AM EDT

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