Christopher Heine

Christopher Heine

Christopher Heine is technology editor of Adweek, where he oversees coverage of today's rapidly evolving digital world. Chris and his reporting team specialize in covering data, mobile trends, social media, ad tech and emerging platforms.

Facebook Has Turned Over 3,000 Russia-Linked Ads to Congressional Intelligence Committees

And launched an unusually lengthy PR explanation.

The Trade Desk’s New Product Helps Advertisers Reach Consumers on TV and Digital

And retarget through both channels.

Uber Files $40 Million Lawsuit Against Fetch Media for Alleged Ad Fraud

The mobile ads company then essentially accused the ride-sharing app of being a dead beat.

Brands Can Now Reward Pandora Users With Playbacks and Skips If They Watch Their Video Ads

T-Mobile has signed on as a launch partner.

Burger King and Sainsbury’s Just Ran the First Snapchat Ads Shot Entirely on Spectacles

Snap's high-tech sunglasses show creative potential.

These 8 New Stats Show Digital Advertising’s Growing Pains as Social Platforms Boom

Viewability and brand safety problems persist.

Here Are 20 LinkedIn Do’s and Don’ts From Digital Marketing Pros

How to master the social network for your professional life.

Startup ‘Bodega’ Has Angered Fans of Actual Bodegas. Can It Recover?

While its messaging was wrong-headed, industry players say it still has hope.

Apple’s New Animojis Are the Latest Sign That Brands Need to Embrace Augmented Reality

The tech giant is pushing AR marketing to the forefront.

This Startup Just Acquired 8 Game Apps to Build a Mobile Ad Network

Startup Maple Media nabs a slew of game apps to get to 12 million monthly users.