4 Ways Amazon Is Remaking the World in Its Image
Performance Marketing
Amazon's impact on commerce is impossible to ignore. The pioneering e-tailer has nearly perfected the arts of e-commerce and logistics to bring customers the shop-from-anywhere experience we couldn't have imagined [...]
34 Places Where You Can Start Using Your iPhone to Buy Stuff
Performance Marketing
So Apple’s best lineup of gadgets is out and its next big business is ready for launch—Apple Pay. The mobile payments service launches Monday and today Apple revealed a list [...]
Pinterest Makes It Easier to Follow E-commerce Brands
Performance Marketing
Pinterest has tweaked the popular "follow" button that marketers employ on their e-commerce sites. The social pinning platform aims to make it easier for consumers to follow a brand’s page—no [...]
Brandwatch Raises $22 Million
Performance Marketing
Social media monitoring company Brandwatch just raised $22 million. The company specializes in social "listening," tracking conversations online and giving data to brands to influence their strategies.
Spredfast, Mass Relevance Unite Social Marketing Systems
Performance Marketing
Social media marketing firms Spredfast and Mass Relevance announced a merger today. Spredfast, whose CEO Rod Favaron will lead the joint company, helps brands manage their social content and plan [...]
The Best Brand Extensions of 2013
Brand Marketing
In a sea of questionable extensions, you voted this one the absolute worst. Basketball great Shaquille O’Neal played in 15 All-Star games, won seven MVPs and ranks sixth in points [...]