Alt Image Text

10 of the Best Ads That Highlighted Droga5’s Craftsmanship and Creativity in 2016

Creativity

Droga5, Adweek's U.S. Agency of the Year, produced a wide range of work in 2016 for clients ranging from Johnsonville to Hennessy. Some ads will likely make you laugh, while [...]


Alt Image Text

Ellie Kemper Crashes Old Droga5 Ads in the Agency’s New Ads for Chase

Creativity

Droga5's new work for Chase's Freedom Unlimited card is advertising about advertising. It stars Ellie Kemper, who amusingly points out how the world is inundated by commercials, billboards, product placement [...]

Alt Image Text

Dad Dresses Up as a Fairy Princess for His Daughter in a Touching Ad for Chase

Brand Marketing

Dads will do anything to make sure their daughters are taken care of and prepared for the future from setting aside money for their education to putting on a full [...]

Alt Image Text

Why Brands Are Finally Choosing More Female Athletes for Big Endorsement Deals

Brand Marketing

In the male-centric sports world, where the likes of LeBron James score $65 million in endorsement deals, female athletes have largely been an afterthought. But thanks to a constellation of [...]

Alt Image Text

Mcgarrybowen Fills President’s Role With Insider

Brand Marketing

Mcgarrybowen, after searching outside for an executive to lead its New York office, went for a longtime insider instead. Tom Sewell has worked at the agency since 2008, most recently [...]

Alt Image Text

Merkle Acquires Digital Player New Control

Brand Marketing

Customer relationship marketing specialist Merkle has acquired New Control, a digital and direct marketing shop whose clients include Chase, PNC Bank, Visa, Gap and Sony.