Unlocking the Power of Social Media for Advertisers

Spaceback's Casey Saran on the art of making promo posts seem like native content

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When marketers need help reaching their target audience on social media, it can be challenging to make content that doesn’t look too much like an ad. That’s where programmatic company Spaceback comes in.

When it comes to content marketing, Spaceback knows how hard it can be for advertisers to create the perfect social display that spreads awareness and looks like a native post one might see on Instagram or TikTok, for example. Social display ads are authentic recreations of social media posts configured to deliver in traditional banner placements, that support campaign goals like raising brand awareness.

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