Pornhub’s Ad Network Has a Demand-Side Platform

TrafficJunky wants to attract more sophisticated advertisers

a laptop that says pornhub with a fake plant on the right and a light on the left
Advertisers now have programmatic access to some of the most popular porn sites. TrafficJunky

It’s becoming a whole lot easier to buy ads on porn sites. TrafficJunky, which is the ad network for Pornhub, RedTube and other adult entertainment properties’ parent company, MindGeek, created its own demand-side platform (DSP).

@andrewblustein Andrew Blustein is a programmatic reporter at Adweek.