Ad Tech

InfoSum Hires Former Xandr Executive to Manage Global Strategy and Operations

Lauren Wetzel takes on role as the company focuses on life after the cookie

lauren wetzel infosum
Wetzel was previously the head of strategy and global development at Xandr. InfoSum, Xandr

By Emmy Liederman

October 7, 2020

Privacy is becoming more top of mind for consumers, and as third-party cookies continue to crumble, InfoSum wants to lead the ad-tech industry in providing reliable information that does not compromise a consumer’s data.

Emmy Liederman
Emmy is an Adweek contributor who is completing her journalism degree at The College of New Jersey with minors in Spanish and broadcast journalism.
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