Ad Tech

iHeartMedia Is Acquiring an Ad-Tech Startup to Expand Programmatic Audio Advertising

Jelli is coming in-house

Julia Michaels performed at iHeartRadio's annual Jingle Ball concert last year. Getty Images

By Marty Swant

November 19, 2018

iHeartMedia is acquiring the programmatic advertising startup Jelli to help it expand its digital advertising capabilities.

Marty Swant
@martyswant martin.swant@adweek.com Marty Swant is a former technology staff writer for Adweek.
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