Google introduced a new ad format at the National Automobile Dealers Association’s NADA Show 2022 Friday, vehicle ads.
Vehicle ads debuted in the U.S. and will be extended to more countries soon.
On the consumer side, when someone searches for a vehicle type and year, they will see several options, complete with images and inventory information such as location, make, mileage, model and price.
Once they select a specific vehicle, the ad will direct them to its description page on the dealer’s website, where they can fill out a lead form or get contact information for the dealer.
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