Ad Tech

Ad-Tech Firms Seek Financial Relief (and to Save the Cookie)

Coronavirus' impact on Q2 ad spend compounds existing stressors

google and facebook logos with stacks of money
Power in the online ad industry is weighted toward a few large names (but mainly Facebook and Google). Getty Images
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By Ronan Shields

April 1, 2020

Amid the chaos the coronavirus crisis has created in the media industry, separate intriguing petitions aimed at the media industry’s cash-rich platforms have recently emerged.

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Headshot of Ronan Shields

Ronan Shields

Ronan Shields is Adweek's programmatic editor.

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