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To bolster its efforts in the connected TV space, marketing platform MNTN is acquiring video creation platform QuickFrame.
This is MNTN’s second acquisition in seven months, following the purchase of Ryan Reynolds’ creative advertising company, Maximum Effort.
The QuickFrame platform includes a network of thousands of creators. It has produced video ads for more than 1,000 clients across 20 verticals. With this move, MNTN’s connected TV self-serve platform will allow brands to use QuickFrame as a tool to create video assets across platforms, including connected TV.