You Can Buy Nielsen Ratings on YouTube Starting Next Month

OCR product ready to roll with pre-roll ads on Google's ubiquitous video service

Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Google is now confident enough in Nielsen's Online Campaign Ratings product (which has been nipped and tucked by the data company over the last few years in ways that have quieted some of the more skeptical marketers) that it's going to start selling guarantees to advertisers based on OCR ratings one month from today.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in