Millennial Moms Don't Let Sex Get in the Way of Smartphone Use
Survey shows moms stay connected from bathroom to bedroom
Brandweek will feature live discussions with marketing pros at ULTA Beauty, Converse, UPS and more. Meet us in Miami Sept. 11–14 to boost your business and elevate your brand.
It's no secret that moms are a tech-savvy bunch, but you might be surprised to learn exactly how they’re using their digital devices. According to a new survey from Meredith’s Parents Network, young moms are staying digitally connected everywhere no matter where they are—and we mean everywhere.
Meredith’s second Moms & Media survey, which questioned around 1,000 moms born between 1977 and 1994, found that 21 percent of mothers use their smartphones in the bathroom, while 12 percent admitted to using their phones during sex.