Google+ to Brands: 'We Were Rude'

Google introduces Google+ Pages for businesses, organizations

After getting the boot from Google+ this summer, brands and businesses are allowed back on the site as of today.

In a blog post this afternoon, Google introduced Google+ Pages, which gives brands, business, and other organizations a public presence on the social networking site and a way to connect with customers and fans.

When Google launched its social network Google+ this summer, brands quickly hopped on, using consumer profiles to create pages for businesses. In less than a week, Google started shutting down nonconsumer accounts, saying it was planning to release a marketer-friendly experience.

Bradley Horowitz, vice president of product for Google+, told Adweek that the introduction of Google+ Pages means, “The people who we kicked out and have been waiting in the wings—the brands and bands and organizations and entities—are now welcome back in our system.”



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in