Fishbowl Five: Women's Health Editor-in-Chief Amy Keller Laird

Talking beauty, health and Brooklyn with the editor-in-chief of the women's glossy.

Amy Keller Laird was promoted from executive editor of Women’s Health to editor-in-chief in September 2014 after Michele Promaulayko left the Rodale pub the month prior to become the top editor at Yahoo Health. The former deputy editor at Allure has settled nicely in her new role and already made some changes to the mag’s front-of-book and expert Q&A pages, particularly in response to the speed at which her social-media-obsessed readers are consuming news.

On the digital side, Keller Laird admits to looking for innovative ways to get those all-important clicks — let’s face it, like every other publication out there — but says she won’t do so at the risk of straying from the magazine’s straight-shooting voice and reputation as an authority on all things related to women’s health.



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