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Volkswagen Group has re-upped with its longtime global media agency for another three years.
MediaCom, which has worked with VW since 1998, will continue to handle media planning and buying for the company in more than 30 countries, including the U.S.
As before, the assignment includes brands like Audi, Seat, Skoda and VW's line of commercial vehicles. MediaCom's responsibilities grew a bit, though, to include Poland and MAN trucks.
The previous agency for Poland could not immediately be identified.
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