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Why did the chicken cross the road?
"To send a clear message that the reason people fall off the wagon and go back to their sedentary habits is because they've bought into a fitness culture that is broken—one that should be traded in for an untethered, inspiring health and fitness lifestyle."
Phew, I'm glad Venables Bell & Partners cleared that one up—in a statement supporting its new 75-second ad for Reebok.
Noam Murro of Biscuit Filmworks directed the amusing, fast-paced spot starring a chicken that escapes from its coop and dashes around the countryside, evading all sorts of dangers.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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