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If you're at Advertising Week in New York this week, chances are you'll see this new Adobe commercial quite a bit. The good news is, Goodby, Silverstein & Partners has produced another winner for the company.
The spot, for Adobe Marketing Cloud services, will run at 64 seminars and events during Advertising Week, and is also airing all this week on CNBC and Bloomberg. (It's Adobe's first TV buy in 10 years.) And it humorously makes the case that the Marketing Cloud's suite of services—from campaign analytics to a media optimizer and more—could help you avoid disastrously misinterpreting your customer data and give you a better handle on just who, exactly, is clicking on those banner ads of yours.
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