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Public service advertising doesn't often go viral (indeed, PSAs rarely appear on Google and Adweek's monthly leaderboard of the most-watched ads on YouTube). But the Ad Council knocked it out of the park last month—notching almost 50 million views (it has since topped that) for the R/GA-produced "Love Has No Labels" spot.
Samsung, which often dominates the leaderboard, placed another two spots in March, battling Durex's "#Connect" ad for the No. 2 slot.
Elsewhere, Geico's unskippable pre-roll ads proved to be just that, as the family-dinner ad got more than 5 million views.
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