The Power of a Great Cover

It’s funny the way a magazine cover can still stop you in your tracks—literally, to use an expression that only makes sense in the context of print. New York magazine’s post-Sandy cover does just that, with an almost unbelievably (in the age of Photoshop) powerful photo showing the storm’s blackout covering the lower portion of Manhattan like a shadow. As great as the photo is, you have to wonder if it would have garnered as much attention if it were not a cover—if it were simply, say, featured alongside an online article from the magazine.