REMAG, Revisited: Innovative Couponing Program Completes Three Month Pilot
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I’m impressed.
In the midst of the incremental collapse of our antiquated magazine distribution system, there are bright lights here and there, people who are trying out new things, bringing unexpected solutions to the marketplace.
One of them is REMAG, the program that uses coupons to create incentives for recycling magazines. REMAG’s program draws together publishers, retailers, packaged goods companies, and the public through its supermarket-based kiosk locations.
It works like this: kiosks are set up in high-traffic retailers.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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