From Quarantine to ‘Back to Normal’: Navigating the 3 Periods of the COVID-19 Marketing Environment

In the current COVID-19 marketing environment, there have been drastic shifts with some brands cutting their budgets or forced to close their doors, while others are increasing their marketing efforts, while working to ensure their messaging is relevant and appropriate during these unprecedented times.

The Business of Marketing

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Ric Militi is an accomplished marketing professional who has been working with global and major brands for over 30 years. He is currently CEO and Executive Creative Director for InnoVision Marketing Group, one of San Diego’s largest and most successful advertising agencies.