Like practically everything else in publishing, licensing content is changing

I’m blogging from the Worldwide Media Marketplace (WMM), an annual event hosted by the FIPP, the worldwide magazine media association. As the only event in the world whose focus is entirely on international licensing, syndication, and joint ventures, it’s worth getting on the calendar if you’re a publisher interested in developing these kinds of international partnerships.Claire Jones of FIPP invited me to attend and it’s my first time here. I’m finding the threads of possible new business here for publisher clients, and starting conversations that will lead to many follow up conversations and meetings in the coming weeks and months.