Will Google Buzz Put the Nails in Print Media’s Coffin?

So asks Will Sullivan at Poynter Online.

Perhaps the most dangerous element for media organizations is the threat Google could pose taking their micro-payment and highly-targeted advertising model to the local level.

With detailed profiles of users’ likes, dislikes, their social network and precise location, Google could do what futurists and journalism advertising techies have been dreaming about, but no one has really pulled off on a large scale yet — offer relevant, interest-driven mobile advertising, geo-targeted down to the micro level.

So you and your friends could be bee-bopping down the street after a late night out dancing and the local pizza joint a block away could target you (and everyone in a three-block radius) to come down for a hot slice of pie, half off if you mention the mobile Buzz ad.