W Magazine Cover Photoshop 'Fail' Was Intentional

Digital artists Lizzie Fitch and Ryan Trecartin confuse the masses.

When our Lunch columnist Diane Clehane sat down a few weeks ago with W magazine editor in chief Stefano Tonchi, he teased that the cover of the 10th Anniversary Art Issue would feature “two women who together have more than 100 million followers on social media.” That cover is now here and many of those followers have been focusing on an element they perceived to be missing.


What happened to Kendall Jenner and Gigi Hadid’s knees, fans wondered? The media soon picked up on the idea that the anatomical feature had been accidentally removed.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in