Pepsi Again, but 16 Years in Reverse


Per our post yesterday about Pepsi‘s newest branding efforts, our good pal, and coworker at our real job, Bryan Bedell, passed along this information from Snopes about the last big bunch of different cans the company rolled out. It was back in 1990 and “
…for a limited time during the summer of 1990 (Memorial Day through the Fourth of July), Pepsi distributed its flagship soft drink in four specially-designed “Cool Cans” as part of a promotional campaign. The four designs included confetti, neon, sunglasses, and surfer motifs.” Also, you could spell out S-E-X if you laid the cans atop one another. Wicked bad!